Expedia Group Colors

The Expedia Group colors are Expedia Prussian Blue, Expedia Mikado Yellow, we recommend using the Expedia Group color palette for personal projects and in the case of commercial use to visit the company website. The color codes: RGB, CYMK for print, and Hex for web HTML/CSS. Expedia Group Official Website

Expedia Group color codes: RGB, CMYK, Pantone, Hex

Hex Color: #072f54
RGB Color: 7 47 84
Hex Color: #fbc108
RGB Color: 251 193 8
  • #072f54
  • #fbc108

Expedia Group color Palette Download

Download the Expedia Group color scheme palette image with the color hex codes as a single image. These are the suggested colors to be used for digital media.

Expedia Group Brand Colors

Expedia Group is a travel technology company that owns a portfolio of travel brands, including Expedia, Hotels.com, and Trivago. The company's brand colors are a key part of its visual identity, and they are used throughout its marketing materials, website, and product interface.

The Expedia Group brand colors are:

  • Primary: #2196F3 (Blue)
  • Secondary: #FF4081 (Pink)
  • Tertiary: #999999 (Gray)

The blue color is the most prominent color in the Expedia Group brand palette. It is a calming and sophisticated color that is often associated with trust, reliability, and peace. The pink color is used as an accent color to add a touch of brightness and energy. The gray color is used for text and graphics, and it provides a neutral contrast to the blue and pink colors.

The Expedia Group brand colors are carefully chosen to create a visual identity that is both modern and inviting. The colors are used in a way that is consistent and cohesive, and they help to create a sense of brand awareness.

In addition to the primary, secondary, and tertiary colors, Expedia Group also uses a variety of other colors in its marketing materials. These colors are used to add visual interest and to create a sense of harmony. For example, the company often uses shades of green, blue, and yellow to create a sense of freshness and vibrancy.

The Expedia Group brand colors are an important part of the company's visual identity. They are used to create a sense of trust, reliability, and excitement. The colors are also used to add visual interest and to create a sense of harmony. Overall, the Expedia Group brand colors are a well-chosen palette that helps to create a strong and memorable brand identity.

The psychology of color

The colors used for Expedia are carefully chosen to evoke certain emotions and associations in the viewer. For example, the blue color is often associated with trust, reliability, and peace. The pink color is associated with love, romance, and femininity. The gray color is associated with neutrality, simplicity, and professionalism.

The importance of brand colors

Brand colors are an important part of a company's visual identity. They help to create a sense of brand awareness and to distinguish the company from its competitors. Brand colors can also be used to evoke certain emotions in the viewer, which can influence their perception of the company and its products.

The Expedia Group brand colors are a well-chosen palette that helps to create a strong and memorable brand identity. The colors are used in a way that is consistent and cohesive, and they help to evoke the right emotions in the viewer. Overall, the Expedia Group brand colors are a valuable asset to the company's marketing efforts.

Conclusion

Expedia Group is a travel technology company that owns a portfolio of travel brands. The company's brand colors are a reflection of its target audience's interests and values. The colors are modern, inviting, and exciting, and they help to create a sense of trust, reliability, and excitement around the brand.