The NASA colors are NASA Orioles Orange, NASA Midnight Blue, we recommend using the NASA color palette for personal projects and in the case of commercial use to visit the company website. The color codes: RGB, CYMK for print, and Hex for web HTML/CSS. NASA Official Website
Download the NASA color scheme palette image with the color hex codes as a single image. These are the suggested colors to be used for digital media.
In the realm of space exploration, NASA stands as a beacon of innovation, scientific discovery, and boundless aspirations. At the heart of this legacy lies a carefully curated color palette that embodies the agency's core values, resonates with a global audience, and has shaped its identity for over six decades.
The NASA color palette consists of three primary hues:
The harmonious blend of these colors creates a cohesive visual identity that is both inspiring and authoritative. Blue evokes a sense of awe and wonder, while black conveys a sense of mystery and technological advancement. White balances these vibrant hues, providing a foundation of purity and innovation. Together, these colors capture the essence of NASA's mission to explore the universe and push the boundaries of human knowledge.
NASA's color palette is evident across all aspects of its brand presence, from its iconic logo and website design to its spacesuits and mission patches. The consistent use of these colors reinforces the brand's identity and creates a unified visual experience for the public. Whether gazing at a NASA spacecraft launch, engaging with the agency's educational resources, or following its latest discoveries, the public is consistently reminded of NASA's unwavering commitment to space exploration, scientific discovery, and the pursuit of knowledge beyond Earth's horizons.
NASA's color palette serves as a powerful example of the transformative power of color in branding. By carefully selecting and applying colors that align with its core values, NASA has established a strong and recognizable brand identity that resonates with a global audience. The company's color palette is not just a visual aesthetic; it's an integral part of its brand DNA, shaping its communication, design, and overall perception. In a world captivated by space exploration and scientific discovery, NASA's color palette stands out as a beacon of innovation, exploration, and the boundless possibilities of the universe, inspiring generations to reach for the stars.
